Services

Personal, on-demand communication.

What a novel concept!

Mail different with MailDifferent™.

True 1 to 1 communication now possible.

In 2009, Jacob North acquired nobrainer, LLC. The acquisition allowed us to incorporate their nobrainermail™, TrackerPages™, QuickTouch Mail™ and a variety of other leading edge Individualized Content™ technologies and brands into our service offerings. nobrainer was a regional leader in the variable data print industry over the past four years.

Now called MailDifferent™, the acquisition significantly expands our capabilities into the digital on-demand and variable data print industry. In layman’s terms, this means that Jacob North can now produce print products and send mail where the text and graphics change on a piece per piece basis. This is especially effective with mailers where it is possible to achieve true 1 to 1 communication. Add to this formerly unavailable response tracking features and you have a formula for unprecedented results.

With the addition of Individualized Content™ capabilities, Jacob North becomes the first printer in the area to offer a total cross media solution.  

Our fearless President and CEO, Charlie Calhoun, sums up the capabilities that are possible with MailDifferent™:“With Jacob North’s ability to handle jobs from disk to distribution, full in-house mailing capabilities, full Web and Sheetfed printing and now complete Individualized Content™ offerings, we are truly a one-stop shop for all print and cross media communication distribution, large or small, static or individualized.”

View our MailDifferent™ case study or consult with your Jacob North sales rep today to discover the ways in which you can utilize the power of MailDifferent™ and Individualized Content™ in mailers, personalized newsletters, reports, tickets, calendars and other printed products.

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Thought District, a brand strategy and design firm, approached Jacob North with a doozy of a project: Construct a 400+ page product catalog and binder for their client, GTE Industries, featuring hundreds of products, separated by individually unique tabs, and then shipped directly to a customer list. And oh yeah, the binder had to be constructed in a manner that was as green as possible.

"We knew the project was going to be a difficult one to tackle," said Nate Custard, Director of Brand Strategy, "That's why we wanted to partner with a printer who had considerable expertise with complex projects and could help us as we sought the quickest, most effective option."
 

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